Digital signage is a sub-segment of signage. Digital signs use technologies such as LCD, LED and Projection to display content such as digital images, video, streaming media, and information. They can be found in public spaces, transportation systems, museums, stadiums, retail stores, hotels, restaurants, and corporate buildings etc., to provide wayfinding, exhibitions, marketing and outdoor advertising.
With the rising popularity of dynamic digital content, the business world is embracing interactive and large-scale digital signage. Digital signage displays are a great place to feature promotions for products, services, events and sales. Since multimedia screens use video and animation in addition to rotating graphics, advertisers can incorporate digital signage content featuring static ads, product demonstrations or video testimonials. Retail settings are one of the most common places where you’ll see digital
Digital signage has multiple applications for businesses, from marketing to morale to maps. With digital signage, you have the power to get your message across in a vivid, entertaining and captivating manner. If you’ve been searching for ways to kick-start your marketing messages, just give us a call.